SOURCE: Pangea Media - Quibblo.com


2008-08-20 00:00:00

MEDIA ALERT - PANGEA MEDIA SURVEY FINDS TEENS AND TWEENS PREFER YOUTUBE OVER CABLE; THE MALL TO EBAY

August 19, 2008 (eMediaWorld) Pangea Media, the leader in online quizzes and quiz technology, has released the results of its “Pangea Pulse,” a survey which tracks the attitudes and preferences of tween and teen users. According to responses to quizzes taken on Quibblo.com, one of Pangea’s online quiz properties, 57% of teen users prefer watching videos on YouTube over cable television. When it comes to keeping in touch with friends, 48% of tweens and teens said they would rather text friends than talk. Most teens and tweens surveyed (95%) have never heard of Twitter, and the majority of respondents (84%) would rather surf the Web than play an offline video game.
 
The survey also found that, despite their affinity for all things digital, shopping is still a social experience tweens and teens prefer to do offline, with 90% opting for a trip to the mall over a visit to popular shopping site eBay. When asked to pick between owning a car over a cell phone, 53% of survey respondents chose a cell phone.
 
Pangea Pulse results are based on more than 850 responses to quizzes taken at Quibblo.com over a period of three months. 
 
About Pangea Media
Pangea Media (pangeamedia.com) is a casual entertainment and online advertising company that uses the power of quizzes to bring consumers and marketers together. Pangea operates a network of quiz sites including Quibblo.com and QuizRocket.com that enable users to share quiz-based content within the Pangea network and through other social media channels. Pangea Media is located in Watertown, MA and can be reached at 1-617-923-0000 or pangeamedia.com.
 
About Quibblo
The ultimate online quiz experience, Quibblo (Quibblo.com) offers users the opportunity to create and take quizzes, polls and surveys, and view the results. At Quibblo.com, users can create custom avatars, share comments, invite friends and post badges. In addition to visiting Quibblo.com, users can access Quibblo through applications built for various social networking sites, embed the Quibblo widget in their personal website or blog, or use the Quibblo Polls Widget available on the Apple iPhone. To learn more about Quibblo, visit quibblo.com or contact Pangea Media at 1-617-923-0000 or pangeamedia.com.

Keywords:
MessageQuiz, Survey, Tween, Teen, Research, Quibblo, PangeMedia

Media Contacts:
Julie Wingerter
Pangea Media
(617) 233-4982
julie@pangeamedia.com
 
Lisa Langsdorf
Fusion PR
(212) 651-4239
Lisa.langsdorf@fusionpr.com



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